About Us

"...Sales is the best job in the business world when you're successful. The keys to success are to be consistent day in & day out ... from one sales cycle to the next, and to always have enough prospects to replace the ones that drop out...."
Peter Bruening, President, SPGi

The SellingPoints Group, Inc. (SPGi) was founded after more than two decades of successful, and often frustrating, sales & sales management experience. Prior to earning my MBA from the Katz School of Business at the University of Pittsburgh, I was a telemarketer for a large home heating and air conditioning company. I also worked as a sales rep for a consumer finance company selling mortgages and consolidation loans. After graduating from Pitt, I joined IBM, as the first of several sales & sales management positions selling various products and services. From those early days selling home HVAC systems and consumer financial services, through more than 20 years of selling various products and services, and managing sales organizations, I've learned something important about selling:

Sales is the best job in the business world when you're successful. The keys to success are to be consistent day in and day out, from one sales cycle to the next, and to always have enough prospects to replace the ones that drop out.

And that's the reason for my founding SPGi. As fun and fulfilling as it has been to learn the ins and outs of sales on my own, and to learn how to come out on top and make a lot of money, one of the most fulfilling aspects of my career has been working with, competing against and managing hundreds of sales people. One of the most satisfying aspects of all the positions I've held has been the time I've spent strategizing with, training, mentoring, and learning from other sales people and managers.

Our clients range from Fortune 100 Corporations to single business owners and sales people. We�ve helped people increase sales through our custom sales training programs in industries including banking, commercial printing, information technology, financial planning and more.

Client Testimonials: Read about how we have used sales training to help several companies, individuals, and entrepreneurs achieve success in sales